Some Talented People Logo

McNulty

BRIEF

Daniel McNulty came to us with a template business card of a lawn and his number on it and asked us to help grow his business with a new look.

The company focuses on Landscaping and construction related to it. As such, we need a strong, masculine logo that will showcase the rugged nature of the work but still tie in elements of nature that are core to the business.

We decided to use a custom font and textured it to add the gritty feeling of working in the garden along with an illustrative pair of leaves. The direction of the leaves and the change of colours from yellow to green implying McNulty's ability to do the same with your gardens.

With the confidence in his new brand, Daniel went on to secure multiple six-figure maintenance contracts.

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